How can we seize the opportunity to become bigger in today's bathroom market?

How can we seize the opportunity to become bigger in today's bathroom market?

The theme of this year's bathroom market is still environmental protection and innovation

1、 Energy saving and emission reduction is imminent

With the development of economy, health and environmental protection has become the mainstream consumption trend. Become more suitable for the market development trend, popular in the world. Therefore, pay attention to energy conservation and environmental protection, improve water-saving technology, so that bathroom products meet the needs of all aspects. Good bathroom is not only for the convenience of life, but also a way to enjoy life.

2、 Crack down on counterfeit goods and integrate the market

"Shanzhai bathroom" imitates the production process and appearance of famous brands, but the actual quality is uneven. The raw materials are poor and the production is rough.

As a result, the sanitary ware is easy to be damaged, such as falling off, bulging and deformation, and the strength and moisture-proof performance will be reduced in the process of use. The relevant departments should strengthen the crackdown on fake and shoddy products.

3、 Improve service to drive sales

Bathroom industry homogenization, for ordinary consumers, good service is an essential standard to distinguish between different companies.

With the development of Internet, more and more enterprises focus on service to drive sales, so as to achieve better competitive effect. Smile and service are your best signs.

4、 Attach importance to and develop e-commerce industry

E-commerce consumption has gradually become rational consumption. Consumers search for bathroom products to meet their needs through the Internet, regardless of shape, price, service, etc. As businesses, they can do a good job in online operation, give full play to the role of the Internet in gathering customers, and vigorously explore channels online and offline to meet the needs of customers.

5、 Personalized products enhance attraction

With the development of the times, the core of consumption has gradually changed from 60 and 70 to 80 and 90. Consumers are becoming younger and more and more like diversified and personalized products. And pay attention to the consumption experience. From the brand, style and other considerations, personalization is also a demand point. If the enterprise's appeal point is personalized, we can weigh the needs of such consumers. Seize development opportunities.

6、 Use promotion to increase sales

Sales promotion is an excellent way to promote the development of the industry, but the consumer's consumption concept is becoming more and more mature. Traditional discount promotion has been unable to meet the needs of consumers. According to the actual situation, according to the needs of customers and the market, we should formulate Festival Promotion.

7、 Intelligent bathroom market

The huge market potential is rapidly increasing the output of intelligent bathroom. The intelligent bathroom market is a market with both opportunities and risks. Similarly, just like the home appliance market many years ago, the successful people, in addition to the first to rush to the beach, are to master the core technology and be steady. If you are still addicted to the existing traditional market, and do not follow the trend of the times, you are doomed to be eliminated in this competition.

8、 Quality war

The unqualified items range from the lack of product identification to the unqualified product grounding, which may lead to leakage risk, or the unqualified flame retardant material of the product, which may cause fire hazard. The unqualified brands include not only the domestic first-line bathroom brands that we are familiar with, but also the international famous brands; the products sold in the physical stores under the existing lines are also those sold through the e-commerce channels.

The huge market potential of intelligent sanitary ware makes numerous enterprises enter the bureau one after another. The result of everyone's entry is that quality problems occur frequently. In this market war, those who make up for the number will die in the market sooner or later. Only by mastering the core technology and acting steadily can we seize the opportunity and rise rapidly. In today's intelligent bathroom industry, the battle has just begun. The industry is far from settled. It is not ruled out that more enterprises will participate in the hunting, and some people may be out of the game.

However, the aim of the struggle is to bring the best experience, the best quality and the best service to the consumers, and the consumers will pay for it. At any time, there are both good and bad aspects in the development of the market. It depends on what attitude and method you use to deal with it. You feel that there are many difficulties in the development, and it is difficult to succeed without saying that it is inevitable to fail.

If you think this is a big opportunity, and self upgrading and improvement, you will occupy the market first.